“A culture may be defined as the contingencies of social reinforcement maintained by a group. As such it evolves in its own way, as new cultural practices, however they arise, contribute to the survival of the group and are perpetuated because they do so.” (p. 74)
Upon Further Reflection. Chapter 5: The Evolution of Behavior. Quote 13
- Post author:B. F. Skinner Foundation
- Post published:May 29, 2020
- Post category:Skinner's Quote of the Day