We cannot predict the success or failure of a cultural invention with the same accuracy as we do that of a physical invention. It is for this reason that we are said to resort to value judgements in the second case. What we resort to is guessing. (p. 49)
Cumulative Record: Definitive Edition (1999). Chapter 4: The Design of Cultures. Quote 12
- Post author:B. F. Skinner Foundation
- Post published:April 2, 2021
- Post category:Skinner's Quote of the Day