It is a basic principle that behavior which is followed by certain kinds of consequences is more likely to occur again, but reinforcements may be contingent on behavior in many subtle and complex ways, and extensive technological knowledge is needed to use the principle effectively in all its ramifications. (p. 62)
Cumulative Record. Chapter 6: The Design of Experimental Communities. Quote 6
- Post author:B. F. Skinner Foundation
- Post published:February 18, 2022
- Post category:Skinner's Quote of the Day