Blog

Because of its similarity to the vernacular, cognitive psychology was easy to understand and the so-called cognitive revolution was for a time successful. That may have accelerated the speed with which behavior analysts drew away from the psychological establishment, founding their own associations, holding their own meetings, publishing their own journals. They were accused of building their own ghetto, but they were simply accepting the fact that they had little to gain from the study of a creative mind. (p. 672)